The Food Truck Challenge has quickly become a popular exercise because of its shorter format, high impact, and responsive design. Students play the role of an entrepreneur and strive to maximize their revenue over five simulated weeks by selling ice cream, frozen yogurt, or smoothies at various locations in the city of Boomtown. Harvard Business Publishing and Forio have released a new simulation, New Venture Exercise: The Food Truck Challenge. Content for the simulation was created by Professor Michael Roberto, author of the best-selling simulation Everest, and Harvard Business Publishing. The simulation was developed by Forio on Forio’s platform, Epicenter.
Simulation Overview. In the Design Thinking simulation, participants try to run a successful food truck business. The players play the role of an entrepreneur and try to maximize their revenue over five simulated weeks by selling ice cream, frozen yogurt, or smoothies at various locations in the city of Boomtown. In this online simulation, students try to run a successful food truck in the city of Boomtown. Students work individually or in teams to achieve maximum revenue over 5 simulated weeks and win the 'Food Truck Challenge.' The Food Truck Challenge has quickly become a popular exercise because of its shorter format, high impact, and responsive design. Students play the role of an entrepreneur and strive to maximize their revenue over five simulated weeks by selling ice cream, frozen yogurt, or smoothies at various locations in the city of Boomtown.
Every day while sipping his favourite Earl Grey tea, Master Lee, the wealthiest entrepreneur who ever lived, reflects on his achievements and failures. Unmarried and conscious that his days are numbered, the old geezer cannot forgive himself for failing to find a worthy successor —someone with the courage, brains, and heart to be a true Business Hero. The stakes are high, as whoever inherits his company and fortune can alter the future of humanity.
Food Truck Challenge Simulation
Failing to find someone through conventional means, Master Lee decided to create the ultimate tool to reach every corner of the world. A Business Simulation challenge like no other. One based on his very first business.
In Business Heroes: Food Truck Simulation, you will embark on the grueling journey of building a food truck business from the ground up. To win, your business will need to survive unfortunate events that will test your resilience, grow at a pace that will alarm your competition, and meet all the secret conditions set by Master Lee.
Food Truck Challenge Simulation Solution
To achieve all of the above, you have to:
- Find the burger recipes that customers will love
- Price your burgers and drinks to meet customer expectation
- Strategize your spending to fuel growth with upgrades and expansion
- Spend on marketing wisely to grow your brand
- Manage your employees’ happiness while improving their skills
- Adapt rapidly to a changing business environment and unexpected events
The Food Truck Challenge Simulation
In the simulation, you take all the business decisions at night and watch the result of your choices unfold during the day. If you go bankrupt, you lose. If someone else completes the challenge before you, you lose.
Food Truck Challenge Simulation Answers
Food Truck Challenge Simulation Solution
Ever dreamt of being a successful entrepreneur? This is your chance to discover the joys of managing your own business, unleash the billionaire business hero in you, and fulfill your dreams!